Meet Cashitta and Rony Morales and Gipson of Moe Food SD
Since I was a child, my mother Rony has been an amazing cook. I can remember always being in the kitchen watching and learning. Friends and family would always ask her to cook for special events and parties. As time went on, my mother and I would talk often about owning a restaurant one day. I (CiCi) moved to Utah at the end of 2019 and after working a crazy amount of overtime, I decided that I wanted to go back home to San Diego and invest the time I put into someone else’s business into a business of my own.
My mom being the supportive mother, she is welcomed me home with open arms. We decided together that 2020 was our time to believe in our talent and what we love to do. We decided to start with a catering business and work our way up to a restaurant. We are still very new to this, but happy and excited that we decided to take a leap of faith and follow our dream.
The road from working for other companies and having no knowledge of what it takes to run a catering business has not been the easiest but has been full of rewards and new learning lessons. I would say like most people starting new businesses, finances and knowing what you need as far as legalities have been the hardest part. We started a Go Fund Me so we can move from catering to a food truck and one day to a restaurant. With perseverance and support from one another and from those who buy our food, we’re doing great.
My mom and I are proud black/Filipino women. We specialize in being a Filipino/Southern food catering business. We are most proud of the love and high-quality ingredients used in our food for affordable prices. What sets us apart is our diversity. Also, how we want to help others in our community start their own businesses and give to those going through hard times.
We feel being successful means loving what you do, being able to provide a better living for our loved ones, being charitable and being able to inspire others to follow their dreams.